Colgate Optic White Express White Beauty Bar
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Sydney will be painted a glimmering red and white to celebrate the launch of Colgate’s fastest whitening toothpaste ever, Colgate Optic White® Express White™.
Popping up in Australia Square on April 23 and 24, the Colgate Optic White Express White Beauty Bar will be offering FREE glistening express white manicures and express makeovers before guests head out for a night on the town!
Delivering the next level in teeth whitening, enamel safe Colgate Optic White Express White has twice the whitening ingredient to whiten teeth in just 3 days* – the perfect addition to every woman’s daily beauty routine.
To accentuate their dazzling white smile, beauty bar guests will have red lipstick matched to their skin tone by a team of expert makeup artists. Seasoned manicurists will also paint nails in on-trend white polish.
But the fun doesn’t end there! Once their express makeovers are complete, guests can snap a selfie of their new look in a dedicated selfie zone and upload it to Instagram for the chance to win a weekend visiting Hyams Beach – home to the world’s whitest sand.
Only a limited number of spots will be available, so make sure you reserve your tickets here!
Please note that a limited number of walk-ins will also be available on the day.
WHAT:
Colgate Optic White Express White Pop Up Beauty Bar
WHEN:
Thursday 23rd April and Friday 24th April, appointments available 3:30pm-7pm
WHERE:
Australia Square (Forecourt), 264 George St, Sydney NSW 2010
COST:
FREE
*2% Hydrogen Peroxide vs Optic White™ 1% formula. For best results use as directed for 4 weeks.